8 tips to create a high performing Facebook post At Social Marketing Doctors we often receive the question: what makes a Facebook post a good one? How do I ensure that we will receive reactions, that the message is shared or even: how can we make it go viral? We still...
DO THE CHOSEN CONTENT MARKETING THEMES REALLY FIT WITH THE NEEDS OF CUSTOMERS AND TARGET GROUPS? When you have to produce content, it is best to do this according to themes. With content marketing themes that match the wishes and needs (information needs) of your...
Blogging is useful and fun to do. But not everyone is convinced of that! While you are sitting at the table with a group of specialists in marketing and communication, the meaning of blogging is often still a question mark for many. We often hear that companies find...
9 FACTORS FOR SUCCES FOR ENTREPRENEURS BY ENTREPRENEURS Entrepreneurship: taking steps while not knowing where you will end up. From creating a concept to implementing this concept into practice. What do you think is THE factor of success for your business? It’s...
Publish your knowledge where the professionals are You’re an expert, aren’t you? Show that to your business target audience! If you have determined with your strategy that you have businesses as a target group, then you also considered where they are...
DEFINE YOUR TARGET GROUPS WITH NEW-STYLE CONTENT MARKETING PERSONAS Who’s your ideal customer, anyway? Do you know how many visitors you have on your website? And how many of those visitors are among your ideal customers? Many entrepreneurs are obsessed...