About us, about me, blabla?! We’re all proud of our websites and especially the ABOUT pages. About me, about us. I guess you get the picture. Lots of entrepreneurs waste their time writing a story that is ‘blabla’. Why? It’s quite a...
DEFINE YOUR TARGET GROUPS WITH NEW-STYLE CONTENT MARKETING PERSONAS Who’s your ideal customer, anyway? Do you know how many visitors you have on your website? And how many of those visitors are among your ideal customers? Many entrepreneurs are obsessed...